Recently, I've been thinking a good deal about internet "piracy" and the free download culture that has so infected our generation. We take for granted that music should be free. We assigned all the value of recorded music to the physical element used to convey that music to us. I don't know how it happened, but it's true. If we're not buying a physical disk, or tape, we figure we shouldn't pay for it. This is new to the information age. For the first time we can receive information without any physical transaction being a necessary part of the process. Maybe it's just because we are hard wired to pay for the physical thing we pick up at the store. I'm beginning to question how right that is. I do believe that the artistic work of all these individuals has value in itself. At least musicians have ways to make money outside of record sales. Besides, popular music is becoming so heavily singles-driven that the idea of the record as a whole is nearly extinct anyway.
The ongoing "discussion" about what constitutes intellectual property certainly doesn't help settle this issue. The sides vary widely, from the free-for-all-to-use side to the morally-obligated-to-charge-for-every-brain-fart crowd. As usual, I disagree with both camps, and find all the fun, juicy stuff occupying the gray area in between to be far more interesting. First of all, the extremes discount the intent of the work's creator in assuming how it should be distributed. Few would believe that the Abbie Hoffmans of the world intend for their works to be marketed and sold efficiently and savagely by huge book store chains and music retailers. Alternately, it is also fair to assume that the Lars Ulrichs of the world do not intend for their work to be absorbed for free by people too lazy or cheap to pay anything for it. So, intent does matter. Second of all, and this applies particularly to music but also increasingly to ebooks and software, the old economic standard of "voting with your pocketbook" no longer matters, because when the majority of music being downloaded is done so without a penny changing hands, using a monetary exchange as a means of analyzing anything at all about the good itself, the transaction, or the consumer is useless. As a side note, there are economists out there who argue that ultimately it still boils down to a dollar value, because any means of quantifying the value of something the consumer gives up for the benefit of owning the song, like hard drive space for example, can lead to a dollar value. I think that is so abstract an argument as to only be useful in economic theory and not at all applicable to consumer behavior. When is the last time you actually thought about the hundredths of a penny's worth of disk space that song you're downloading will occupy? Never, right?
Reprogramming
Of course, there is no pretty, easily manageable fixed value we can assign to something creative, especially something as intangible as a song, because the enjoyment derived from its consumption, and thus its value to the individual, is entirely subjective. This makes the most obvious solution difficult, but also inevitable. A disconnection has to take place between what we value about creative "goods" and the physical components that are less and less necessary to convey those goods to us as consumers. We have to make ourselves understand that the $12 we used to pay for a CD did not go towards paying off the $.035 worth of plastic we just purchased, but rather the hundreds of hours and many thousands of dollars worth of work represented by the disc's content.
I started writing this in April. I think I have a time management problem...